Read other entries about: Expert Tips
Discovering Your Best Marketing Move by Geoffery Moore
Tuesday, Aug 31, 2010
Keep Your Brand Bright in Dark Times

Woody Allen said, “Eighty percent of life is just showing up.” And this is especially true of marketing in tough economic times. Read More

Geoffery Moore's picture
Discovering Your Best Marketing Move by Geoffery Moore
Monday, Aug 30, 2010
Keep Your Brand Bright in Dark Times

Woody Allen said, “Eight percent of life is just showing up.” And this is especially true of marketing in tough economic times. Read More

Geoffery Moore's picture
Home Hill Inn by Paula Snow
Sunday, Aug 29, 2010
Wedding Tips and Trends

It has been a banner year for weddings here at Home Hill Inn. It is so much fun to assist in the planning and see it all come together time after time. Read More

Paula Snow's picture
Discovering Your Best Marketing Move by Geoffery Moore
Friday, Aug 20, 2010
Finding the "Marketing Treasure" That's Buried in Your Own Backyard

There’s an old story about a guy who travels the world searching for treasure—only to find it buried in his own backyard. Marketing is like that. Read More

Geoffery Moore's picture
Discovering Your Best Marketing Move by Geoffery Moore
Monday, Aug 02, 2010
The One-Word Marketing Plan

Too busy to develop a marketing plan for your business? Okay, I’ll boil your plan down to one word. Read More

Geoffery Moore's picture
Discovering Your Best Marketing Move by Geoffery Moore
Monday, Jul 19, 2010
How to Change Your Business by Changing Your Point of View

You can start putting yourself in the top 20% of small businesses right this moment by simply adopting a marketing point of view. Let me explain. Read More

Geoffery Moore's picture
Discovering Your Best Marketing Move by Geoffery Moore
Tuesday, Jul 06, 2010
Turning Your Lightning Bugs into Lightning Bolts

Mark Twain said the difference between using exactly the right word and almost the right word is like the difference between hitting someone with a lightning bolt or a lightning bug. Read More

Geoffery Moore's picture
Discovering Your Best Marketing Move by Geoffery Moore
Monday, Jun 14, 2010
How to Build Your Business on a Word

Successful branding is about owning an idea—or even a single word—in the minds of your target audience. Read More

Geoffery Moore's picture
Discovering Your Best Marketing Move by Geoffery Moore
Tuesday, Jun 01, 2010
Marketing Engine Sputtering? Maybe You Need a Tune-up!

If you’re not getting the results you want from your marketing, maybe some simple tweaks and fine-tunings could make a big difference. Read More

Geoffery Moore's picture
Discovering Your Best Marketing Move by Geoffery Moore
Monday, May 17, 2010
Advertising Not Working? Stop Selling and Start Involving.

If you want to get more impact and results from your ads, mailers, brochures, website, etc., here’s an idea that often works like gangbusters. Switch from selling to involving. Read More

Geoffery Moore's picture